What does your Employment Brand say to the world?
It’s not just about interviewing candidates and hiring, or placing a few job postings, or attending job fairs. Employment branding is the ONLY long term recruiting strategy that makes sense. For some people, responding to a job ad is the first experience they will have with your company. From the time they hit send on that application until they are either hired or notified that they are not a fit, candidates are judging your every move. Social media makes it easier for candidates to share their unpleasant experiences with the world and damage your reputation in the process. Ignore applicants, fail to respond to an email, or respond rudely to a candidate, and you run the risk of damaging your brand.
How your Recruiters handle that process will play a huge role in how your brand will be received. And it’s not just an online, social media thing. Your brand is on 24/7. How are your people representing that brand?
Have you ever wondered how some companies seem to attract candidates out of the woodworks, while others can’t get any serious takers? It’s all in the branding.
Hues Consulting & Management Inc works with clients to develop a solid employment brand online and offline by creating long lasting strategies that can position your company as an employer of choice. Are you ready to learn more? Contact us today to see what we can do to help boost your brand.
